Why SEO Is Important for Your Business?
Did you know, there are 3.5 billion search every day on Google. Google has approx 93% of search market share globally and in India it’s 98%
Any kind of business you have. If you are in online market then SEO can help you to get a huge lead against your competitors.
So, is that SEO Important for your website? or what other real value does it offer?
These some points may provide clarity as to why businesses need SEO to take their brand to the next level.
SEO Brings Traffic to Your Business
As I told you earlier, how much traffic google generate every day. There is some more search engine like Yahoo, Bing, DuckDuckGo etc. These all have less traffic then Google but these are also can helpful for your business.
Now you must be thinking, how SEO bring traffic to your website?
Let me explain this in every easy way. You are also a user who search on google or may be on another search engine. If you search a keyword “plumbing services near me”. Its show me 28,40,00,000 results. This number may be different on base of your location.
70% of user click on first page websites. One Google page has 10 websites in one time. If your website rank on top (1-5) positions then it’s got a huge no of organic traffic.
Being highly ranked in Google or other search engine is always helpful for business value.
SEO Build Trust & Integrity
Yes, you read that right. SEO help to build your business as well established a strong foundation for a beautiful website.
But it’s not possible to build trust and integrity in one night. This takes time, like in real life. To create a strong connection with user you need to invest efforts, time, commitment and of-Corse a product or service that allow user trust on brand.
Did you know, user trust on search engines and on the results provided by them. So, you just need to focus on a quality SEO and your product or service. With time goes, your website start ranks higher and users will start trusting on your business.
SEO Is Relatively Cheaper Than Other Marketing Tools
Organic Search is very important part for any website. You can generate a no of traffic by using PPC, SMO and other marketing tools, and can send to your website but once you stop investing your time, money and efforts, traffic goes down.
These all paid tools are useful for quick result but not for a long run or a static result. But if you understand and played well with SEO then you don’t need to depend on paid marketing tools.
So, Is SEO free of cost?
Definitely not, you also need to pay for this. This is not a marketing cost, it’s a true investment in your business. Good SEO can hold traffic for upcoming years. And with time, it'll be providing more better result of investment and observation.
It’s A Long-Term Strategy
It’s not possible to be a king overnight. Everything takes time.
If you want to get right user land on your website then you need to make a strong strategy and focus on quality of content over quantity.
First, ready a list of keywords. Be careful with this, because you never want to rank your website with a wrong keyword. If you did that, you can rank but not get business and quality traffic.
SEO provides traffic as long as you target a topic with organic search potential. Try to target a topic that people are searching.
Once your business can get a higher rank in search engine, then it’s generated a quality traffic for your website to long run.
In other words, organic traffic has staying power. It’s sustainable!
SEO can put you ahead of the competition
You know very well about competition in the market today. Day by day this will increase. If you want to ahead than your competitors, you need a good strategy in digital marketing.
Today we're in the internet generation. Did you know, what's the best part of this. We can study user behaviour, their etymology and interest.
By using SEO tools, you can easily use these all part in your branding strategy. Target a right user with right keyword is more important. If you achieve this, you'll never need to think about competitors.
High quality SEO will always find a way to discovering and shine in search engine.
Conclusion
SEO is important for the success of any online business. SEO is a set of rules to optimize your website so that it can achieve higher ranking in search engine organic result. SEO will improve a website’s overall search ability and visibility.
Implementation a strong SEO on a brand’s website always beneficial for that’s brand and digital marketing. The content is king, so always focus on quality of content.
If you’re not on top rank (1-5), you’re not winning the traffic.
It’s taken some time to perform. Time and quality are the main asset for good SEO.
Have some more question? or need an expert advice? drop a line to us at hello@purpulbee.com and our expert will take care all of your queries.
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